There are so many actions you need to take to be successful in internet marketing that I create a daily master to do list.
I don’t use a palm pilot or Outlook for this. I use a physical master to-do list. It’s very important you do it this way because this is the way that works. I’ve tried it other ways and it hasn’t worked – it was overwhelming.
I am looking at my yellow pad that’s about five inches wide by seven inches tall. It’s a small junior legal pad with 50 sheets on it. It’s yellow and has about 20 lines on it.
I use this pad because I like to fill it up. When I fill it up, I feel like I’m doing something.
This pad is where I put my master to-do list. My list is not written the day I want to do those things, it’s written the day before – sometimes a few days before. You want to write your master to-do list for the future.
Why? Because it’s easier to come to a desk that’s clean and has a master to-do list that’s already been written sitting on it – that way, you can start your first prime-time hour by attacking that list and crossing things out.
Isn’t that a lot easier than trying to invent things to do?
The master to do list
The master to-do list is the first element – write out your action items. Remember, this is action management. Write out your action management in advance – at least a day before. Don’t write any more than 20 actions per day. I typically complete anywhere between 15 and 20. That’s all that’s humanly possible.
The second element is as I execute each action item, I cross out those suckers with a red felt-tip pen I bought specifically for that purpose. Do you know why I do that? I get to see all I’ve accomplished. I feel so good when I write those things down, and then cross them out with a red pen because they’re done.
At the end of the day, what happens?
The third element of creating your master to-do list. What do I do if I have three or four actions left over on my list? I put them on a new list. Let’s say it’s Tuesday. I’m going to flip the page. Make sure you flip the page. At the end of my day, I just cross out all of the ones I’m going to flip to the next day. That is very important. I cross out every single one, and I flip the ones I haven’t completed to the next day. If I have twelve left over, I didn’t have a very well-managed day, but I have twelve things to start out with tomorrow.
So, maybe I can do better.
Crossing out every single one of those actions is so satisfying to me, even though I have more for the next day, because the next day hasn’t started. I take the sheet of paper from today, scrunch it up and throw it in the wastebasket. That day is gone.
And are you ready to learn more about how I do it?
Then I invite you to check out http://www.AlexMandossianToday.com to claim your access to over 4 hours of my TeleSeminar Secrets Training.
Look for the TeleSeminar Secrets logo…fair enough?
How do you boost your productivity with creating case studies?
First, what is a case study? In the area of testimonials and endorsements, I think the lowest level is an endorsement. That is something that’s said about you, something nice, typically by a friend or colleague. It doesn’t hold as much water as a testimonial.
A testimonial is the next level where someone has purchased your product or service and has said something good about it because it worked.
A case study is the highest level. A case study is a business story about how your product or service has assisted or shown them how to get to the promise land — to get to the result they’ve been looking for.
I have three tips to make your case studies more productive.
To see the tips, look through the document below:
Do you have video testimonials from your customers? If so, please provide a brief explanation in the comments section below about how you were able to get it, and feel free to share the link to the video if you have uploaded it online.
Humans are influenced by the following 6 major principles. Try to build them into your content and copy.
1) Law of reciprocation: if they do something nice, we feel obligated to give something back.
2) Law of commitment and consistency: if we made a commitment in the past we do all we can to remain committed to those past actions/choices.

3) Law of social proof: when we don’t know what to do we look around to see what others are doing; it’s why testimonials work.
4) The liking principal: we do business with people we like. Compliment sincerely and they will like you.
5) Authority: when we don’t know what to do, we look around to people in authority.6) The law of scarcity: is it always going to be available to me, and if it’s not, I better get it now. We want what we can’t have. We want what is scarce. Scarcity drives up our need to have it.
6) The law of scarcity: is it always going to be available to me, and if it’s not, I better get it now. We want what we can’t have. We want what is scarce. Scarcity drives up our need to have it.
At our program, The Ultimate Internet Bootcamp (UIBC), we infuse these principles into all that we do.
My guess is you have examples of using one or more of these 6 principles. Or you have questions about using these. I want to hear them. Leave your comment on this post!